For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact ダウンロード

Isbn 10: 1613631057

Isbn 13: 978-1613631058

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本の説明

&;A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION&;.&;&;Daniel H. Pink, Author, DriveWhy can&;t life&;and business&;be fun?For thousands of years, we&;ve created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability. They reveal how, why, and when gamification works&;and what not to do. This revised and updated edition incorporates the most prominent research findings to provide a comprehensive gamification playbook for the real world.

著者 :Kevin Werbach Dan Hunter
Isbn 10 :1613631057
Isbn 13 :978-1613631058
によって公開 :2020/11/10
ページ数 :130ページ
出版社 For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact:Wharton School Pr; Revised, Updated版
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